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About: About
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ABOUT 

Your home is a sanctuary, it is your private space.

We believe that there is a perfect property for each person. We are here to help you find the one for you. With our extensive knowledge of the industry, we can help you with all your property investment needs. Property selection tailored to find your dream home or secure your next investment deal.

 

YOU ARE OUR PRIORITY!

SGHC is founded by Marcellus, a veteran banker of over 20 years turned realtor under Navis Living Group.

Hi, I am Marcellus. The founder of SG Home Collection. I started my property agent journey with a singular goal in mind - to find the right property to match the client. Before I can do that, I need to listen to what you need.

From Private Banker to The Property Guy

As a veteran Private Banker with 2 decades of financial experience, bespoke wealth planning for individuals has always been a part of my life. After a hiatus, I found my calling in the property market. One of the most important things I learned in my career is to listen to the client. Understanding the client's requirements and aspirations requires one to be all ears. Only with a full understanding of the situation, can one provide valid recommendations. It is not about selling but matching needs and wants. My modus operandi is simple. 

Listen - Understand - Advice

The Modern Realtor

These days, it takes more than just a smile to be a successful realtor, the modern realtor should be a combination of one with financial acumen and a dedicated social media practitioner. The right use of social marketing will ensure that clients' listings will be seen by the right target audience in the shortest possible time.  We combine digital marketing with home makeovers, in-house data-driven insights, and analysis to conduct our target marketing. In fact, what you see on this website is solely created by us.

Delivering quality services based on facts and figures, not hype.

Qualifications

Bachelor of Business Administration

MSc in Wealth Management

Experienced Digital Marketing (Youtube Marketing, Facebook Advertising, Google Ads, Articles and SEO)

Social Media

Private Home Collection can be found at the following channels

For your property matters, drop me a call, WhatsApp or email. I will be glad to be of service.

SG Home Collection is an independent platform under Navis Living Group - A Division of Huttons

TESTIMONY

  • Facebook
  • Instagram
  • YouTube
  • TikTok
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WHAT WE DO

FIRST TIME HOME BUYER

Buy with confidence

Time to move out of the family nest and purchase your first home?

Relocated to Singapore and looking for your new home?

 

  • Should you apply for BTO or consider Private Property?  

  • Can I afford the property I want?

  • How do I exit and upgrade in the future?

Having been on similar routes, allow us to share our experiences as your real estate partner in Singapore. It just takes a call or a message to connect.

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SELLING PROPERTY SINGAPORE

Creative marketing

The traditional ways of selling property in Singapore via property portal may not necessarily be the best way.

If you want an agent who could reach out to the RIGHT buyers in a creative manner, one who is willing to employ innovative methods to convert potential buyers to choose your property over others, then you have come to the right spot. 

Our goal is simple. Sell your property in Singapore in our unique way. We use digital marketing to reach out to the widest audience in the shortest possible time with the aim of closing at the best price point.

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UPGRADERS AND INVESTORS

A better tomorrow

Upgrading from HDB to Condo? As your real estate agent, our role is to guide you on this milestone.

For upgraders from Condo to Landed, we will evaluate the pros and cons and provide a landed property checklist for choosing your landed home.

For investors, we will share our proprietary method in choosing properties with the highest capital appreciations potential. 

 

Let us do the homework. We will shortlist and recommend properties most suited to your goals and interest.

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PROPERTY LEGACY PLANNING

Plan for the future

Our property relationship starts from the first day you engage us. As part of our service, we will provide property legacy planning.

 

-Decoupling

-Real Estate Wealth Planning

-Multiple Assets Strategies

 (Trust, Sell 1  Buy 2, 99/1)​

Decoupling can be tricky to navigate, as it involves the ability to service mortgage loans, the need to refund CPF and additional costs that may be incurred. For sell 1 buy 2, timing and prudent financial planning are essential to make it possible. 

Not everyone qualifies. We will share both the upsides and pitfalls. A bespoke roadmap will be provided for your property legacy planning. 

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BE OUR PROPERTY PARTNER

Got a burning property question that needs to be answered?

Drop us a message for a complimentary property session. Kopi is on us! 

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